Geneva, November 8, 2025 – An unwavering presence in endurance racing since the 1960s, Rolex has kept time on moments that have come to define the sport and adorned the wrists of those who make history. From the Rolex 24 At DAYTONA to the 24 Hours of Le Mans, the FIA World Endurance Championship (WEC) and the IMSA Weather Tech SportsCar Championship, the Swiss watchmaker supports the world’s leading races, series and drivers who exemplify perseverance and excellence at the highest level. As the Official Timepiece of the FIA World Endurance Championship since 2016, Rolex was once again present to honour landmark achievements as the 2025 season reached its conclusion this weekend.
📷 @Rolex/James Moy
During the global series, a record 36 cars competed in eight races across four continents in 2025, with the championship celebrating its milestone 100th race. Conditions throughout the year tested the teams and drivers hour after hour as they mastered varying temperatures, tracks and distances. Ferrari AF Corse dominated the first half of the championship, taking victory in the opening three rounds before securing the jewel in the crown with a historic win at the 24 Hours of Le Mans. Momentum shifted mid-season as Cadillac Hertz Team JOTA and the Alpine Endurance Team enjoyed maiden wins, respectively, at the Rolex 6 Hours of São Paulo and 6 Hours of Fuji. Arriving in Bahrain this weekend, for the final race of the season, competition remained at an all-time high, with places on the podium decided by the closest of margins. Showcasing team spirit and relentless determination Alessandro Pier Guidi, Antonio Giovinazzi and James Calado driving the #51 Ferrari 499P, were crowned winners of the FIA Hypercar World Endurance Drivers Championship.
In recognition of their triumph and resilience behind the wheel, the championship’s winning drivers were awarded a specially engraved Oyster Perpetual Cosmograph Daytona. Rolex Testimonee Mark Webber, who 10 years ago became an FIA World Endurance Champion, says "“For racing drivers, a Rolex watch is for life. Every driver in endurance racing has admiration for the journey Rolex has been on. Achieving victory with your team and winning the watch at the end of the season is incredibly special.”
Reflecting on his own crowning moment, Webber continues: “The last race of the 2015 season was very challenging but rewarding, sports car racing is so special because you compete as part of a big team. It was incredible to win the championship with great people and play a small role in achieving our success.”
The quest for excellence never stops in motor sport, and the clock is already counting down to the 2026 season, when Rolex will celebrate 10 years as the Official Timepiece of the FIA World Endurance Championship. Next June, the Swiss watchmaker will also mark a quarter of a century as the Official Timepiece and Exclusive Major Partner of the 24 Hours of Le Mans. These anniversaries highlight the brand’s almost century-long journey with motor sport, reflecting a shared commitment to continuous innovation and celebrating outstanding achievements on tracks around the world.
📷 @Rolex/James Moy
ROLEX AND MOTOR SPORT
Rolex celebrates human achievement, recognizing the journey marked by milestones and emotions that culminates in defining moments – determined by a path followed, not just a trophy. In motor sport, this association started in the 1930s when Sir Malcolm Campbell set World Land Speed Records on Daytona Beach with a Rolex on his wrist. Since then, Rolex’s support has grown, extending to the sport’s most esteemed figures, revered endurance championships and other leading events. This affinity encompasses the FIA World Endurance Championship (WEC), the International Motor Sports Association (IMSA) and the contests that come together to form the Triple Crown of Endurance Racing – the Rolex 24 At DAYTONA, the Twelve Hours of Sebring and the 24 Hours of Le Mans. For almost three decades, Rolex has also had a global appreciation for classic automotive events steeped in elegance, beauty and tradition, including the Pebble Beach Concours d’Elegance®, The Quail, A Motorsports Gathering, the Rolex Monterey Motorsports Reunion and the Goodwood Revival. Rolex welcomed motor sport legend Sir Jackie Stewart into its family of Testimonees in 1968 and he has since been joined by fellow high achievers: Tom Kristensen, the record nine-time winner of the 24 Hours of Le Mans; Mark Webber, the 2015 FIA World Endurance Champion and multiple Grand Prix™ winner; Jenson Button, the 2009 FIA Formula 1® Drivers’ World Champion who is currently competing in the FIA World Endurance Championship; and Jamie Chadwick, a pioneer for women in motor sport who this year is contesting the European Le Mans Series.
Rolex is an integrated and independent Swiss watch manufacture. Headquartered in Geneva, the brand is recognized the world over for its expertise and the quality of its products – symbols of excellence, elegance and prestige. The movements of its Oyster Perpetual and Perpetual watches are certified by COSC, then tested in-house for their precision, performance and reliability. The Superlative Chronometer certification, symbolized by the green seal, confirms that each watch has successfully undergone tests conducted by Rolex in its own laboratories according to its own criteria. These are periodically validated by an independent external organization. The word ‘Perpetual’ is inscribed on every Rolex Oyster watch. But more than just a word on a dial, it is a philosophy that embodies the company’s vision and values. Hans Wilsdorf, the founder of the company, instilled a notion of perpetual excellence that would drive the company forward. This led Rolex to pioneer the development of the wristwatch and numerous major watchmaking innovations, such as the Oyster, the first waterproof wristwatch, launched in 1926, and the Perpetual rotor self-winding mechanism, invented in 1931. In the course of its history, Rolex has registered over 600 patents. At its four sites in Switzerland, the brand designs, develops and produces the majority of its watch components. A fifth site, also in Switzerland, is under construction and is expected to open in 2029. Rolex carries out its own manufacturing operations, from casting the gold alloys to machining, crafting, assembling and finishing the movement, case, dial and bracelet. Furthermore, the brand is actively involved in supporting the arts and culture, sport and exploration, as well as those who are devising solutions to preserve the planet. MEDIA CONTACTS Delphine Clavel Rolex SA delphine.clavel@rolex.com +41 (0) 22 302 22 00
Morgan Banks Influence morgan@influencesports.com +44 (0) 7717 681 545
